Selling your Florida home takes a lot more than adding it to the MLS listings and putting a sign in the front yard. There are nine critical areas that must be addressed to ensure that you get the best results when selling your home. If you're ready to sell, contact us today to take advantage of the 30 things that we do for our listing clients to save them time and trouble - and to ensure that their homes sell as quickly as possible, and at top value!
q Education – Keep you educated and up-to-date on listing and selling market conditions in your area.
q Keeping You Informed – Provide updates on all activity regarding your home: agent showings, open house attendance, agent tours, sign inquiries, etc.
PREPARING YOUR HOME FOR SALE
q Home Preparation - Suggest constructive changes to your home to make it more appealing, and a sale more likely, to interested buyers.
q Home Staging - Present you with professional advice on presenting your home to show exceptionally well, and sell for the highest possible value.
PROMOTING YOUR HOME TO REAL ESTATE AGENTS
q MLS Exposure - Submit your home listing for exposure to over 32,000 active Realtors® in Florida's largest MLS system, My Florida Regional Multiple Listing Service (MFRMLS).
q Agent Tours - Place your home on the “broker’s open” luncheon date for examination by agents specifically interested in property in your area with motivated buyers.
q Personal Promotion to Agents - Create a custom publicity flyer about your home for personal distribution to each active agent in the community.
q Exposure to the Real Estate Board - Promote your home by distributing flyers, brochures, and making personal announcements at real estate board meetings.
PROMOTING YOUR HOME ON THE INTERNET
q Individual Internet Exposure on VentureHomeRealty.com - Generates 1000’s of page viewings per month on our website through pay per click and/or natural selection within the search engines.
q Internet Exposure on Major Website and Browsers – Generates 1000’s of website page views through the search engine Yahoo, Google, Zillow, trulia, CraigsList and dozens more each month.
q Virtual Home Tour – Prepare a professional virtual home tour and selling feature presentation for your home so that buyers can experience the uniqueness of your home 24 hours a day. We will have quality material with which to market your home.
q Exposure on Realtor.com – Utilize the Featured Agent upgrade on Realtor.com, the - #1 Realtor website in America!
PROMOTING YOUR HOME IN YOUR LOCAL AREA
q Neighborhood Promotion - Send a personalized letter to residents in your neighborhood promoting the features and lifestyle benefits of your home.
q Toll-Free Telephone Promotion - Include your property, upon request, in our 800# Marketing Program so that prospective buyers can listen 24 hours a day about the virtues of your home.
q Target Market Promotion - Promote your home at the neighborhood stores and establishments by mean of posters, fliers and/or sponsoring events.
ADVERTISING YOUR HOME
q Print Advertising - To promote your home as part of a full color ad in real estate books such as the Real Estate Book and/or Homes & Land. These publications have country-wide circulation with millions readers, and, it is available online.
q Local Advertising - Advertise your property in up to 4 local community newspapers with targeted circulation of over 75,000 and place ads in major classifieds as needed.
q Custom Home Descriptions - Create a custom flyer of features and lifestyle benefits of your home for use by cooperating agents showing your home.
SHOWING YOUR HOME
q Custom Listing Book - Create a custom "listing book" to be placed in your home for buyers to reference home features, lot, utility, and tax information, neighborhood benefits, schools, shopping, medical, and other buyer benefits.
q Custom Access to Website – We give you access to add comments and pictures to you listing 24/7. Who better knows your home then you!
q Easy Access for Showings - Enhance convenience of buyer viewings by placing home on an electronic lockbox system that only opens during business hours. This feature also records each and every Realtor® that accesses the lock box and automatically sends a feedback request to the agent regarding the showing, which is then shared with you.
q Open House Promotions - Promote your home to the public through Open Houses, at your convenience.
q Professional Signs - Maximize showing exposure through professional signage.
MANAGING HOME BUYER "LEADS"
q Tracking Interest - Track all home showing agents and public using special sign-in sheets and lockbox data. Also track all visitors on our websites and giving you online assess to view how many prospects viewed your listing.
q Potential Buyer Motivation - Follow-up on all agents who have shown your home to answer questions, and further motivate buyer interest.
MANAGING THE TRANSACTION
q Potential Buyer Evaluation - Ensure that any offers from buyers are pre-qualified and capable of closing on the purchase.
q Negotiations - Represent you in contract negotiations with buyers to help generate the highest selling price for the home. (See agency disclosure for details on representation)
q Disclosures & Inspections – Provide the tools and information needed to make sure you are following disclosure laws and present during all inspections.
q Managing the Closing - Coordinate escrow, financing, and closing activities on your behalf to ensure a smooth, hassle-free closing.
q Managing The Bottom Line - Personally deliver your proceeds check at closing of your home!